Build the Monorail

The heading of this article is not my personal recommendation but was of a foolish Immigration Officer in Kuala Lampur International Airport. Just fifteen minutes after I was landed in Malaysia this was said by him as a response to a gentle request made by me “not to be rude to people”. I know it’s hard for you to believe this was happened in Malaysia as she is frequently been promoted as a tourist destination while 23.6 million Tourists arrived in Malaysia in 2009.Malaysia is called as one of “Economic Tigers” of Asia and it was amazing to see what they have achieved from the scratched in economic terms. Income generated as a tourist destination is one of key component in Malaysian economy.I think this story is important to you ( as well as for Malaysia) in management /marketing aspects as there webdesign are many lessons to be learnt from this incident.It was an amazing offer from Air Asia the “World’s best low cost Air Line” as claimed by them, makes it possible for many families to fly into Malaysia. First they sold Air tickets at an affordable rate. On board they sell Tune Talk mobile phone SIM for us to make calls. Once you landed in Malaysia they have their Sky Bus at an attractive rate to go to Down Town. Finally they promote their own Tune Hotel to stay. Extremely great value has been created in all what they offer. No wonder Tony Fernandes the CEO of Air Asia became the Marketer of the year recently. They are so smart to attract customers ( tourists ) and sell many solutions to them. They have a great marketing philosophy and position them very high in the Industry. No second word about it.